Interactive Communication
April 27th, 2009

Swineflu in social media

bild-10
People with hypochondria and/or a morbid interest in diseases should really check out Healthmap.org and follow the latest reports of the swineflu. You can of course get updates to your twitter.

BTW: Pigs are awsome. Don’t blame them.

April 19th, 2009

Bladerunner flashbacks!

Pretty nice making use of bypassing costumers like that. And the connection between the interactive window and the Citizen’s bank program is great. The creative campaigns you can do with this is thrilling! Bladerunner, here we come!

March 3rd, 2009

iPhone application.

Yeah, cool application for iPhone/iPod Touch, but even cooler actor! ;)

//Johan

February 20th, 2009

Honda + Storytelling + Gaming = True

http://fit.honda.com

Be the Honda Fit or a Fuelivore in this science-fiction experience brought to life throught addictive games and a world that unfolds as a vibrant graphic novel.

Campaignsites for cars has always been about braging about the best graphics and 3D models. Now Honda turns up with this game. Good story combined with really great graphics.

Viral effect
I like advertising that isn’t so selling. In this campaign point is to be with the brand and the new car instead of yelling, buy buy buy. And of course have they thinked about the viral effect, but not only thru the traditional “Share with friends”, you can download a huge amount of stuffs as you can see of the picture to the right.

Visit the campaign now.

February 12th, 2009

Get in my belly, semantic web!

Jinni is the shit. Sign up for a beta account here and try Jinni out for yourself…

Btw… Jinni; the 50’s called and wanted their stereotypes back. The guy wants some tough action and the girl wants a romantic comedy…? So. Unbelievably. Stupid.

(and yes, I will continue to nagg on similar sexist marketing until companies understand that costumers don’t appreciate when they are categorized into a stereotype not even their parents where comfortable with.)

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